Lilybod
B A L A N C E F E S T I V A L
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LOCATION
Shoreditch
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SECTORS
Exhibition Stand Festival
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SERVICES
Creative & Design directions
2D/3D design
Production management
Installation on site
Context
We had the exciting opportunity to collaborate with Lilybod, an inspiring sportswear brand designed for powerful women who move through life, dancing in the streets as if no one is watching! Our role was to conceptualize, design, and produce their stand for the Balance Festival in London.
Mission
The magic of Lilybod begins behind closed doors, in the locker room!
We highlighted that transformative moment when you put on your gym clothes and feel like the best version of yourself.
Our design featured a unique setup inspired by a locker room, staying true to the brand’s core identity. We created an immersive experience where visitors could open lockers and discover Lilybod's star collection inside.
We also designed a photo booth with a mirror and gym rings, key symbols of the Lilybod brand, allowing customers to interact with the space and capture memorable moments.
